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New Releases
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
Buyology: Truth and Lies About Why We Buy
International Marketing
Social Media Marketing: An Hour a Day
BASIC MARKETING
Why We Buy: The Science of Shopping--Updated and Revised for the Internet, the Global Consumer, and Beyond
Marketing: The Core
Twitter Revolution: How Social Media and Mobile Marketing is Changing the Way We Do Business & Market Online
Marketing: Real People, Real Choices (6th Edition) (MyMarketingLab Series)
E-Marketing (5th Edition)
Bestsellers
The Tipping Point: How Little Things Can Make a Big Difference
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
Principles of Marketing, 12th Edition
Marketing Management (13th Edition)
MKTG 2.0, 2008 - 2009 Student Edition (with Review Card and Printed Access Card)
Buyology: Truth and Lies About Why We Buy
Marketing, 2008 Edition
Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
Yes!: 50 Scientifically Proven Ways to Be Persuasive
Marketing
 

Marketing



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The Tipping Point: How Little Things Can Make a Big Difference 
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 The Tipping Point: How Little Things Can Make a Big Difference
Author: Malcolm Gladwell

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New (95) Used (300) Collectible (9) from $3.99

Avg. Customer Rating: 4.0 out of 5 stars 958 reviews
Sales Rank: 41
Category: Book
ASIN: 0316346624
Publication Date: January 7, 2002
Availability: Usually ships in 1-2 business days
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly 
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 The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
Author: David Meerman Scott

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Avg. Customer Rating: 4.5 out of 5 stars 116 reviews
Sales Rank: 188
Category: Book
ASIN: 0470379286
Publication Date: November 3, 2008
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Yes!: 50 Scientifically Proven Ways to Be Persuasive 
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 Yes!: 50 Scientifically Proven Ways to Be Persuasive
Authors: Noah J. Goldstein, Steve J. Martin, Robert B. Cialdini

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New (41) Used (14) from $13.65

Avg. Customer Rating: 4.5 out of 5 stars 92 reviews
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Category: Book
ASIN: 1416570969
Publication Date: June 10, 2008
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Buyology: Truth and Lies About Why We Buy 
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 Buyology: Truth and Lies About Why We Buy
Author: Martin Lindstrom

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Avg. Customer Rating: 4.0 out of 5 stars 66 reviews
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ASIN: 0385523882
Publication Date: October 21, 2008
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Marketing Management (13th Edition) 
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 Marketing Management (13th Edition)
Authors: Philip Kotler, Kevin Keller

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New (64) Used (100) from $74.01

Avg. Customer Rating: 4.0 out of 5 stars 12 reviews
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Category: Book
ASIN: 0136009980
Publication Date: March 6, 2008
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Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant 
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 Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
Authors: W. Chan Kim, Renée Mauborgne

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New (52) Used (39) Collectible (1) from $16.15

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ASIN: 1591396190
Publication Date: February 3, 2005
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The Now Habit: A Strategic Program for Overcoming Procrastination and Enjoying Guilt-Free Play 
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 The Now Habit: A Strategic Program for Overcoming Procrastination and Enjoying Guilt-Free Play
Author: Neil Fiore

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Avg. Customer Rating: 4.5 out of 5 stars 100 reviews
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ASIN: 1585425524
Publication Date: April 5, 2007
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Principles of Marketing, 12th Edition 
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 Principles of Marketing, 12th Edition
Authors: Philip Kotler, Gary Armstrong

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ASIN: 0132390027
Publication Date: March 9, 2007
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Influence: Science and Practice (5th Edition) 
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 Influence: Science and Practice (5th Edition)
Author: Robert B. Cialdini

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Avg. Customer Rating: 4.5 out of 5 stars 131 reviews
Sales Rank: 797
Category: Book
ASIN: 0205609996
Publication Date: August 8, 2008
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MKTG 2.0, 2008 - 2009 Student Edition (with Review Card and Printed Access Card) 
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 MKTG 2.0, 2008 - 2009 Student Edition (with Review Card and Printed Access Card)
Authors: Charles W. Lamb, Joseph F. Hair, Carl Mcdaniel

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Avg. Customer Rating: 5.0 out of 5 stars 3 reviews
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ASIN: 0324659806
Publication Date: February 14, 2008
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